Konnective is a new online platform that connects organisations to its members, providing alert notifications and news feeds. We were approached to design the Konnective website and mobile app look and feel. Before we began we developing their brand identity as well.
A dynamic brand for a young start up
The nature of the product led to a brand that needed to win over conservative a management audience while also appealing to their end customers. The brand identity embraces the companies dynamic nature, through the unique 'K' symbol and vibrant colour palette. The negative space encompassing the letter 'k' create a friendly nature complimented by the rounded typeface.
We provided designs for the consumer website and mobile App. The website focused on providing a broad overview of the product with customers pushed to make contact to learn more. The mobile App designs focused on custom designing common UI elements to allow for easy cross OS development.